Reach readers who
still watch things on purpose.
The Drop goes out every Friday morning to readers who care about TV, trust an independent voice, and are tired of press-release journalism. If that's the audience you're trying to reach, talk to us.
What we sell
Top-of-issue
A ~120-word blurb at the very top of a Friday issue, written in our voice and clearly labeled. One sponsor per week. You get editorial review — no surprises.
Woven mention
A natural in-editorial mention with a link. One sentence that actually fits the voice. Lighter touch, higher engagement.
Sponsored evergreen guide
Underwrite an evergreen SEO guide. Your brand logo + a "presented by" note on the page in perpetuity. Gets search traffic for years.
Build something
A Drop-voiced mini-series on your category. A one-off deep dive. Cross-promo via The Drop's social. If you have a budget and a brain, we're up for it.
The principles
- We review everything we endorse. If we can't vouch for the product, we don't take the check.
- We never disguise sponsorship as editorial. Every ad is clearly labeled as such, in plain English. No "brought to you by our friends at."
- No category exclusivity by default. But we won't run two competitors in the same issue.
- Pricing is tier-based by audience size, not negotiation theater. Ask and we'll send the current rate card.
Get in touch
Email us and include what you're selling, who you're trying to reach, and a rough budget range. We'll send back the rate card and a pitch, or tell you honestly if it's not a fit.
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